COURSE OVERVIEW
Master the mindset, method, and technical depth of professional commercial photography.
This intensive course is designed to equip you with the knowledge and skill in one of the creatively challenging genre in photography: commercial photography. This course covers the important framework, technical mastery skills, and honing your creative depth required to work in the industry.
Each module is a deep-dive into how commercial photographers think, plan, and execute shoots — from concept to lighting to delivery. In this course we will cover in-depth sessions and live studio demonstrations covering product, lifestyle, fashion and food photography. Watch it happen in real time, understand every decision how professionals prepare, light, direct, and deliver, and most importantly understand the why behind every choice.
This course is structured to give you the roadmap and deep technical insight to keep refining your skills long after the sessions end — so when you go out and shoot your own thousands of frames, you’ll do it with clarity and confidence.
Duration: 2 months
Classes: 2 days/week – Weekend Classes [4-5 hours per class]
Age group: 16 & above
Ideal for:
- People who want to get into commercial photography professionally
- Hobbyist and enthusiasts who want to elevate their skills to work with brand shoots
COURSE MODULES
COURSE MODULES
Module 1: The equation of photography
Course Introduction & Agenda
- Describing the structure of the course
- Introduction to commercial photography
- The scope of commercial photography
The equation of photography
Photography is ART + Science. MangoBox Academy (MBS) has developed a full-proof method of studying photography like never before.
Camera & Lens
- Discuss the important elements of camera and lenses required for commercial photography.
- Important topics like: Exposure triangle, white balance, focal length, aperture, sensor knowledge, focusing techniques, metering, reading histogram, drive mode and more will be covered.
Subject
Subject vis-à-vis product or a model is a topic on it’s own. We’ll learn the important aspect of understanding your subject.
Composition (the heart of your photos)
We’ll learn about framing (composing your shot), perspective theory, surrounding implication and/or manipulation.
Lighting (the soul of your photos)
- Utilization of various types of lights – Natural, artificial: continous or flash light
- We’ll explore the various types of light modifiers and their pros and cons, strength and weaknesses
- Learn which light to use when and how
- How to mix various types of lights
Post-production
- Although throughout our course we will learn to get the photos made in your camera. Atleast 80-90% achieved in your camera. We will teach you post-production work to acheive perfection
- Show you industry pro techniques to give the final perfect touch to your images
Module 2: Case studies
Before we actually start doing live practical demos, we need to learn to see the world through the camera lens.
We’ll explore various real-life examples of eye-catching images and break them down.
Developing Observational Skills
A good commercial photographer should develop a keen knowledge on “reading” an image.
Image dissection
We shall explore real example from pinterest, e-commerce websites and other image sources and break a shot down step-by-step in order to understanding how the image was made.
Terminology & Understanding various level of photography
Some photos may take few minutes to shoot and some may take hours. It is very important to understand different types of photography: E-commerce photography, Lifestyle photography, Creative photography, Advertising photography.
We’ll learn what goes in each level of photography types.
What does it take to become a commercial photographer
Just like becoming a cook or a musician. You must have some tools to start into the field of commercial photography. We will learn about investment, gears, skills that are to be acquired from the beginner to advanced stage.
- Camera & Lens investment
- Studio setup & Lighting investment
- Personal skills
- Software skills – Live shooting, photoshop, lightroom, bridge
- Understanding Client’s Requirement – Asking the right questions
Module 3: Product photography (E-commerce)
- We will take real products from real brands and show students how brand shoots are done
- All practical live-demo will be conducted
- We will explore different lighting, mood and setup during our practical live demos
- We will produce actual images that brands produce to market their products
Product study + Difficulty classification (Easy, Medium, Hard)
Every product is different. And each type of product requires different challenges to overcome.
We’ll discuss about the classification of product categories from EASY to HARD
Live e-commerce brand shoots of products
- We will explore various techniques to shoot different types of products
- How to work with lighting for various difficulty level of products
Module 4: Product Photography (Lifestyle)
- We will take real products from real brands and show students how brand shoots are done
- All practical live-demo will be conducted
- We will explore different lighting, mood and setup during our practical live demos
- We will produce actual images that brands produce to market their products
Live branded products lifestyle shoots
- We will explore various techniques to shoot different types of products
- How to work with lighting & composition for various difficulty level of products
Module 5: Post-production (E-commerce & Lifestyle Product Photography)
Editing photos from product Live Brand shoot sessions
We’ll edit the photos from our practical demonstration sessions in accordance to the client deliverables.
- Photoshop techniques to edit your photos fast!
- How to clean-up images
- How to change backgrounds
- How to create shadows
- How to composite an image
- How to utilize AI tools
- How to batch process photos
Module 6: Product Photography (Creative)
- We will take real products from real brands and show students how brand shoots are done
- All practical live-demo will be conducted
- We will explore different lighting, mood and setup during our practical live demos
- We will produce actual images that brands produce to market their products
Live branded products lifestyle shoots
- We will explore various techniques to shoot different types of products
- How to work with lighting & composition for various difficulty level of products
Module 7: Post-production (Creative Product PHotography)
Editing photos from product Live Brand shoot sessions
We’ll edit the photos from our practical demonstration sessions in accordance to the client deliverables.
- Photoshop techniques to edit your photos fast!
- How to clean-up images
- How to change backgrounds
- How to create shadows
- How to composite an image on a different background
- How to utilize AI tools
Module 8: Fashion Photography (Clothing) - E-commerce
All practical live-demo will be conducted with professional Makeup Artists, Model(s) and Stylist
We will produce actual images that brands produce to market their products.
We will take real clothing products from real brands and show students how brand e-commerce shoots are done.
Fashion Product study + Difficulty classification (Easy, Medium, Hard)
- Every apparel product is different. And each type of product requires different challenges to overcome
- We’ll discuss about the classification of apparel product categories from EASY to HARD
Model shoot – Understanding subject, Make-up, Hairstyle and Styling
- Preparation of model for a shoot
- Makeup guidelines
- Hairstyle guidelines
Planning for a fashion shoot + Reference discussion
- We will learn the importantance of planning over shooting
- How to plan for a shoot
- Before we start live practical session we will discuss some references
Live model e-commerce shoot – With various clothing & poses
- What kind of lighting setup is required for e-commerce photography
- Things to keep in mind during a model shoot (the do’s and dont’s)
- We will reproduce shots from real references with our model
- How to direct models for posing
- Explore different effects of lighting
- Explore different poses and how to guide a model for your shots
- Explore how changes in your subject results in changes the output
Module 9: Fashion Photography - (Clothing & Accessories) - Lifestyle/Lookbook
All practical live-demo will be conducted with professional Makeup Artists, Model(s) and Stylist
We will produce actual images that brands produce to market their products.
We will take real clothing products from real brands and show students how brand lifestyle/lookbook shoots are done.
Understanding subject, Make-up, Hairstyle and Styling
- Preparation of model for a shoot
- Preparetion of product (clothing/accessories) for your shoot
- Makeup guidelines
- How to style your model
Apparel + Accessories Live Brand shoot
- We will take real products from real brands and show students how brand shoots are done in studio
- Understand what brands look for in their brand lookbook shoot
- Shoot setup & preparation for lookbook/lifestyle shoot
- Lighting setup for lookbook/lifestyle shoot
- Practical live-demo will be conducted in studio environment
- Explore different lighting, mood and setup to get variety of output
- Produce actual images that brands produce to market their products
Module 10: Post-production (E-commerce & Lifestyle Fashion Photography)
We’ll edit the photos from our practical demonstration sessions in accordance to the client deliverables.
- Photoshop techniques to edit your photos fast!
How to clean-up images - How to retouch skin and clothes for the best result
- How to change backgrounds without affecting shadows
- How to create shadows
- How to batch process photos
Module 11: Fashion Photography (Going creative) - Indoor + Outdoor
All practical live-demo will be conducted with professional Makeup Artists, Model(s) and Stylist
Explore creative indoor/outdoor fashion photography
We will take real clothing/accessories products from real brands and show students how to take cohesive creative shoots
Creative/Advertising photography
- We will take real products from real brands and do creative shoots with model
- Practical live-demo will be conducted in studio and outdoor environment
- Explore different outdoor lighting setup during our practical live demos
- Produce outstanding images that brands produce to market their products
- We will explore how to create dramatic and impactful shots
- Learn how to do high-speed photography
- Learn how to balance and overpower the sun
Module 12: Post-production (Creative Fashion Photography)
We’ll edit the photos from our practical demonstration sessions in accordance to the client deliverables.
- Photoshop techniques to edit your photos fast!
How to clean-up images - How to retouch skin and clothes for the best result
- How to change backgrounds
- How to create shadows
- How to composite an image
- How to utilize AI tools
Module 13: Food Photography
Packaged food photography
- We will learn how to light a packaged food product to take clean e-commerce photos
- Explore the challenges in shooting packaged food.
Lifestyle photography
- Practical live demo of beautiful dynamic mood lifestyle shoot of product/dish
- Learn how to style, light and create a drama in your shot
Action shoot – Fire, Liquid, Smoke
- In this lesson we will do freeze motion shot in a live practical demo
- Show you technique to shoot fire, liquid splash and smoke shot.
Module 14: Post-production (Food Photography)
We’ll edit the photos from our practical demonstration sessions in accordance to the client deliverables.
- Photoshop techniques to edit your photos fast!
How to clean-up images - How to retouch product for the best result
- How to change backgrounds
- How to create shadows
- How to composite an image
- How to utilize AI tools
Module 15: Business of Photography
- Basics of business
- Exploring your services
- Investment & returns
Planning and strategy of growth - How to beat the competition
- Learning how to price your services
- Marketing your photography
- Learning how to convert your client with 80% & above conversion ratio
- Social media marketing
- Presentation
- Sales skill